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ITV to charge £250,000 for X Factor final ads?

December 9th, 2010

ITV to charge £250,000 for X Factor final ads?

ITV could rake in more than £25m in ad revenue from the final weekend of ‘The X Factor’, with media agencies claiming that 30-second spots are being priced at up to £250,000.

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Return for Bloom?

December 9th, 2010

After yesterday’s report that Cate Blanchett would reprise her Lord Of The Rings role as elf queen Galadriel in The Hobbit, many pointed out that Galadriel does not actually appear in The Hobbit, suggesting that Peter Jackson may be including familiar characters from one of the most popular film trilogies of all time simply as a way of hedging his bets. Further evidence: Orlando Bloom is reportedly close to signing a deal to return to Middle Earth as arrow-slinging elf Legolas, and Deadline reports his appearance comprises “more than a cameo.”

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