Strands from major US broadcaster CBS will launch on UK satellite and cable channels on November 16, the first time CBS branded programmes will be broadcast outside the US.
Broadcasting on what is currently the, Zone channels, Zone Romantica, Zone Thriller and Zone Reality, the new channels will become, CBS Drama, CBS Action and CBS Reality. Programmes will be from the CBS back catalogue, including Star Trek, Judge Judy and Dynasty, aimed to attract the 35 + demographic who it’s hoped will, ‘have affection for the library shows’.
They’ll be available on Sky, Virgin Media and Freesat and if this UK trial period does well, CBS plan to do something similar on other European wide platforms.
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